What differentiates top eCommerce apps from that of the stereotype ones? Well, they are just getting everything right. They deliver what customers exactly need. They are there, when consumers want them. The key to success here is treating your customers, as if treating your own family members. Take care of consumers, and they will take care of your business. Nevertheless, these five nailing tactics within your mobile application development help you in getting your eCommerce ball rolling right away.
1. Keeping customers on your hands
Customers always strive for an out of the box customer service. They like to be given attention, especially when they have a whole lot of queries or problems to solve. You must have seen this all over the place. Customer representatives should be available for an online chat, always ready to hear from people. Whether, first time visitors, or existing customers facing issues, listen to what they have to say, and act accordingly as fast as you can, to deploy best service.
2. Let your customers find you
You need to be found in order to reach your customers. Google is quite certainly playing a critical role helping you in this. You cannot imagine how useful the location data turns out to be, especially when it comes to offers tracking, and enhancing regional sales. Valuable insights result in devising strategies that helps to increase sales.
3. Rewarding customers for their contribution
Loyalty offers and promotions always motivate customers come back for more. The more you introduce it, more you will be able to retain customer loyalty, by presenting yourself as established, accessible, and much better than competitors.
4. Close deal with polite words
You might have seen options like “No thanks, I am not interested!”, when you do not want to proceed further with the purchase. It is an indirect way, wherein customers are slamming your doors and saying “No thanks. I have lost interest in buying this product. I am happy with what I have, and not interested anymore to buy the latest offerings.” This way you are forcing them to be impolite. The best way to go about dealing with this scenario is, introduce them the reviews of existing customers, put across lucrative exit offers, do up selling, offer them discounts for wholesale buying, provide them discount coupons, or more.
5. Convenient replacement or refund policy
When users buy from you, they are not confident regarding how the products will turn out to be. They only feel safe when they know that they can replace or return the item, in case of any defects, or products not matching to the expectations. When assured with the buying safety, they will not mind buying from you, without any fear. In such a scenario, free shipping or shipping under nominal charges work wonders for the customer.
